Market planning course helps participants plan businesses that meet the needs of the market place. In this class we will explain the elements of a marketing plan, help participants gain knowledge about their marketplace and market share meaning. We will also discuss the difference between a feature and a benefit. This course will help business owners get a better understanding of their customers, how they decide to buy, when they buy, and how much they spend.
- What is market planning?
- What is marketing?
- What does the successful market plan focus on?
- Identify your products or services